Among Ruscha’s most iconic and recognizable bodies of work are his word prints and paintings, Made in California (1971) is a particularly exceptional example, epitomizing the artist’s role as a chronicler of West Coast culture. Ruscha’s often ironic take on the dreams and promises of Hollywood is seen in the print’s claim – Made In California – and could be interpreted as either sarcastic or celebratory, depending on the perspective of the viewer.
Here the artist has opted for a vivid orange background and especially juicy typography. The plump rounded form and shine of the letters, trailing droplets in their wake, summons up associations with oranges, luster, vigor, and evokes such famous local place names as Orange County. This work embodies Ruscha’s reputation as the quintessential California artist.
Original purchase price on February 2, 1971 was $131.25
Artist: Edward Ruscha
Title: Made in California
Limited Edition: 36/100
Image Size: 20″ tall x 28″ wide
Frame Size: 21-3/4 tall x 29-3/4″ wide
Framing: Narrow white frame that “floats” in the frame. No matting. Frame has Plexiglass instead of glass. Professionally framed by Art Services in Los Angeles, CA